MESSENGER - watch together video series
promoting new features in messenger with Cardi b
Our solution
Develop a step-by-step "How-To" video showcasing Cardi B and her best friend use Watch Together on Messenger featuring clips from her Meta series, "Cardi Tries."
Agency: 1st Ave Machine
Client: Meta
Motion Designer - 2022
Problem
There’s a new Watch Together feature in Messenger that is already live… but nobody knows about it.
APPROACH→
Created a “community watch“ shot that demonstrates the viral community viewers. We worked closely with the team at Messenger to get the every shot exactly right.
←Delight
Created a delightful branded button press as delightful as Cardi B saying hiiiii.