MARK OF A KILLER SHOW PHOTO SHOOT & social posts
This concept for the photos shoot was to observe 6 brutal killers through the objects that they left behind. The killers were obsessive with their details and sometimes kept “trophies”. The images were used in social posts on Instagram.
The killer cut strips of the victim’s clothing and kept them.
The killer kept his victim’s jewelry and was known as the Dating Game Killer.
The killer hired models to photograph them and then kill them. The actual number of victims is unknown. His collection of photos number in the thousands.
The killer carefully sliced out the victim’s eyes and was known as the Eyeball Killer
Mark of a Killer Instagram posts
These posts were made with actual evidence photos.
MARK OF A KILLER SHOW OPEN AND PACKAGE
Client: Oxygen/NBC. 2018.
Design, Animation, On-set Director: Natalie To
Editor: Justin Peach
Creative Director: Kaori Sohma
SVP Creative and Brand Strategy: Nancy Mazzei
Every episode of Mark of a Killer features a real-life serial killer that can be identified with a different "mark" or trophy from the scene. Serial killers referenced in the open are the eyeball killer and the dating game killer. The open uses b-roll footage from the show with fingerprints tying back to the show’s logo.